North Kiteboarding.

Boards & More wanted to give something back to the fans and riders of North Kiteboarding and at the same time take advantage of mobile as a new sales channel. They were thinking something social for a social sport like kite surfing would be the right way to go but the challenge was to mix it together with m-commerce in a way and at the same time add value to the consumers.

THE SOLUTION.

Kite surfers loves to show off, impress each other and give credit to the riders who deserves it. On the other hand, their equipment is everything to them and the constant topic at the beach is what kite, board or harness someone uses and how those perform in the water and wind conditions. Therefore, together with the North team we created the “Kitestream”, an iOS and Android app for the North fans to follow their favourite riders and friends, know where they did their last ride, post comments and upload their own rides. We also included the “Academy” and “Windfinder” as tools to enhance your skills and find the perfect weather conditions. All seamlessly integrated in a very non-salesy way with North’s product catalogue where they help you to find the perfect equipment for your surf style.

This is truly a mobile first solution were we managed to couple online commerce to the consumers actual passion and make it fun and useful.

01. SCREENSHOTS iOS.

02. SCREENSHOTS iOS.

03. SCREENSHOT ANDROID.

Said About Us.

"The team rebuilt our database and a CRM with a powerful API on top. From there they also built a smartphone app for iOS and Android. It’s been a long project but the result was really worth it. The team is professional, they are good hackers and the relationship with them was fluent all the time, even when working remotely."

TOMAS KAISER. INTERNATIONAL MARKETING MANAGER.